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Jennifer Lopez and Shakira are teaming up to perform during the coveted Super Bowl Pepsi Halftime show in 2020, marking the time that is first two Latina musicians takes the phase together.
The “Hustlers” actress and also the “Hips never Lie” singer tweeted pictures of by themselves with precious jewelry showing the Pepsi logo design and bands that read the date of Super Bowl LIV.
The NFL would not straight away react to a ask for remark from NBC Information.
Pepsi stated in a news release Thursday so it have been working behind the scenes with all the NFL as well as the entertainment company Roc Nation to book the 2 ladies for the Feb. 2 performance in Miami.
The Morning Rundown
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“those two remarkable designers are establishing a brand new precedent for just what this show can be, and we’re certain that this is an amazing performance for the ages,” Todd Kaplan, the business’s vice president of advertising, stated.
Both the movie movie stars remarked within the news release from Pepsi that performing during the halftime show had been an honor.
“and from now on it is made a lot more unique not merely because it’s the NFL’s 100th anniversary, but in addition because i’m performing by having a other Latina,” Lopez stated. “we can’t wait to demonstrate exactly what us girls may do in the world’s biggest phase.”
Shakira, who can be switching 43 at the time of show, stated it absolutely was “a real American dream.”
“I’m so honored to be dealing with one of many world’s biggest phases together with a fellow feminine artist to represent Latinos and Latinas through the U.S. and all sorts of around the globe — also to top it well, on my birthday,” she stated.
Although the Super Bowl halftime show has always been a coveted performance platform for music artists — a lot more than 98 million people viewed the 2019 Super Bowl — an amount of black colored and Latin artists have apparently turned along the headlining spot in modern times.
Billboard reported that Rihanna, Jay Z and Cardi B all had been believed to have refused the work a year ago in solidarity with previous San Francisco 49ers quarterback Colin Kaepernick, whom went unsigned within the years after he knelt through the national anthem in 2016. The 2019 halftime show had been done by Maroon 5.
Kaepernick, along with some other players, knelt in order to protest authorities brutality and racial inequality.
A few a-listers have actually stood by Kaepernick, whom settled a grievance up against the NFL as he claimed owners colluded to keep him from playing. Previously this 12 months, manager Ava DuVernay announced she ended up being boycotting the Super Bowl for just what she called the NFL’s “racist therapy” of Kaepernick.
In August, Jay-Z’s entertainment and activities representation business Roc country finalized a handle the NFL to consult on activity activities and social modification efforts through its encourage Change effort.
Encourage Change is component of a deal struck between the NFL and a coalition of players whom kneeled for which the league stated it would dedicate $89 million over six years toward factors players had been supporting.
Doha Madani is really a breaking news reporter for NBC Information.
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